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May 30, 2023 4:37:38 PM | Start a Business What is Shoplazza and How Does It Work?

What is Shoplazza? We've answered all your questions in this article, and we're ready to help you start selling online.

Cover image with the words "What is Shoplazza" at the center, placed over a trapezoid, with the Shoplazza colors.

The name Shoplazza keeps popping up here and there, but you have no idea what it means. What is Shoplazza? Is a shopping app? Is it food? Well, here’s everything you need to know.


What is Shoplazza?

Shoplazza is an ecommerce platform that helps businesses of all sizes sell their products or services online. With Shoplazza, you can create your website in just a few clicks, even if you don’t have any coding or technical knowledge.

And you can do more than just start your ecommerce store; Shoplazza offers all the structure you need to manage and grow your online business, all within the same dashboard.

Shoplazza has been in the market since 2017 and comes with the experience of serving over 360,000 merchants worldwide. As a Shoplazza merchant, you can stay ahead of the competition with our AI-powered website builder and set up your online store just the way you want it.



How does Shoplazza work?

Shoplazza provides you with all the tools you need to start an online business, from coming up with a cool design for your store to developing email marketing campaigns and selling on social media. All you need to do is create a Shoplazza account and follow the steps for an easy setup.

But you don’t have to pay anything right away. Shoplazza offers a seven-day free trial that allows you to get started with your store and see if Shoplazza is the right ecommerce platform for you.


Start your 7-day free trial


Right at the beginning, you’ll be asked to pick a store name and a store domain. You can get yours from websites like GoDaddy or use the one Shoplazza generates automatically for you. (If you’re not sure what to name your online store yet, you can go to our business name generator for inspiration.)

Once you start your online store, you’ll have access to the Shoplazza admin, where you’ll be able to add products, create pages, and set up things like shipping and payments.


Screenshot of Shoplazza admin shows the tab where users can select and edit their store theme. This image is part of the article on what is Shoplazza.


While you’re still getting everything ready, you can as soon as you’re all set, you can go ahead and click on a single button, and voilà—your online store is live!


Why choose Shoplazza?

Now that we got the question “What is Shoplazza?” out of the way, let’s delve a little bit deeper into why Shoplazza is the best ecommerce platform for your business.


Easy to set up and manage

Shoplazza’s user-friendly interface allows anyone to set up their online store—no coding or design skills needed. In addition to our +30 free, customizable templates, you can easily create your product pages or, if you’re starting a dropshipping business, you can also import your product details from your supplier.

Setting up a cool website isn’t going to cut it if you don’t let the world know about it. By joining Shoplazza, you get access to many marketing tools and social media integrations that will help you increase sales. You also get to optimize your website to make it easier for potential customers to find your online store, all thanks to Shoplazza’s built-in SEO tool.



Customizable themes made for your niche

You don’t have to rack your brain to come up with a design for your website from scratch. Once you become a Shoplazza merchant, you’ll have 30+ free templates to choose from, each one tailored to a specific niche.


Screenshot of the Shoplazza admin, as part of the article What is Shoplazza, shows the free themes merchants have access to. In the top right corner, there's a filter where users can select their niche and see themes developed specifically for them.


If you don’t see your niche listed above, don’t worry; we also have themes that can be suited to any market under the sun.


Affordable pricing plans, no hidden fees

You know our online stores can be pretty, but how much is it going to cost you? In addition to the platform’s user-friendliness, one of the reasons many small businesses choose Shoplazza is the price: Our plans start at US$28 a month, and no matter which plan you choose, you get access to all features. 

That’s right; the only difference between each tier is the commission you pay over your sales. This makes it easier for entrepreneurs like you to start an online business because there aren’t any hefty or hidden costs before you even make your first sale.


Screenshot of Shoplazza's website shows how much Shoplazza costs. Plans range from $28 to $218 a month, and all include all features. This image is part of the blog post What is Shoplazza?


+160 resources in the Shoplazza App Store

Whatever you need and the Shoplazza admin doesn’t have, you can find in the Shoplazza App Store. Shoplazza integrates with over 160 different apps that you can install in your online store easily.

Google Ads, social media pixels, email marketing solutions, loyalty programs, dropshipping, review collection, overseas payment and shipping… Seriously, we’ve got it all.


Screenshot in article What is Shoplazza shows the Shoplazza app store, with apps like Multilingual Settings and Facebook Pixel. At the top of the screen, users can select the app category they want to browse, or insert a keyword to search for a specific app.


Customer support 24/7

If you ever have any trouble or questions regarding your online store, we’re here to help.

You can either reach out to us via email or our social media. Alternatively, you can check out our Help Center for quick troubleshooting.


Shoplazza reviews

If you’ve googled Shoplazza, you might have seen a few not-so-positive reviews and, well, we’d like to address that. As it’s the case with our competitors, customers mistakenly assume Shoplazza sells products, when we’re just the website builder.

We at Shoplazza take customers’ safety very seriously and always investigate reports of merchant misconduct.

Now here’s what some of our actual customers have to say about Shoplazza:


Screenshot shows two Shoplazza reviews from the website Trustpilot, one with 4 stars and one with 5.


And while it’s our mission to help businesses go global, we also want to make sure their customers are protected. That’s why we’ve recently obtained the ISO 27701, ISO 27001 and PCI certifications: to help our merchants ensure their customers’ privacy and safety.


Create your ecommerce store today with Shoplazza

Now that you know that Shoplazza is an ecommerce platform that helps you sell online, you can have a look and see it for yourself. We offer a seven-day free trial for you to explore our platform and see if it’s a good fit for you.

Once you’re ready, you can click below to create your online store and start your adventure in the ecommerce world! You can also check out our guide on how to start an online store with Shoplazza for a more detailed step-by-step guide.

Happy sales!


Start selling online

Shoplazza Content Team

About the author: Shoplazza Content Team

The Shoplazza Content Team writes about all things ecommerce, whether it's building an online store, planning the perfect marketing strategy or turning to amazing businesses for inspiration.